Advertising that Drives Revenue

Management fees start at €750/month per platform. Ad spend is separate, and we recommend a minimum of €1,000/month per platform for meaningful data. We are transparent about both. You always know exactly what goes to us and what goes to the platform.

Google Ads works best for search intent: people already looking for what you sell. Meta Ads (Facebook and Instagram) excel at awareness, retargeting, and e-commerce. LinkedIn Ads are ideal for B2B lead generation in Luxembourg's financial and professional sectors. We recommend starting with one platform done well, then expanding based on data.

For Google Ads in Luxembourg, €1,000–€2,000/month in ad spend is the minimum for most B2B and service businesses. For Meta Ads, €500–€1,000/month can deliver meaningful results in Luxembourg's smaller audience. Below these thresholds, platforms lack the data to optimise. We will tell you honestly if your budget is too low for the results you want.

Paid advertising delivers data immediately. You will see clicks and impressions from day one. Meaningful optimisation takes 2–4 weeks of data. Most campaigns reach stable performance within 6–8 weeks. Google Ads campaigns with conversion tracking typically show clear ROI patterns by month 2. We provide weekly reporting from the start.

Monthly reports covering spend, impressions, clicks, conversions, cost per acquisition, and ROAS. We track the full funnel, not just clicks, but what those clicks actually do on your site. For e-commerce, we track revenue attribution. For lead generation, we track form submissions, calls, and qualified lead cost.

Our social media service manages your organic presence: content, community, and audience building. Our advertising service manages paid campaigns: media buying, targeting, conversion tracking, and ROAS optimisation. Many clients use both. Social media builds the brand. Advertising drives immediate revenue. Because SHINE runs both, your organic and paid strategies stay fully aligned.